NAILBA Now: June 6, 2017

By Susan Klemmer posted 19 days ago

  
Read NAILBA Now in PDF format here.

NAILBA Staff Updates
News from NAILBA HQ

Meredith Maslich, formerly Administrative Coordinator, has assumed the role of Manager, Administration and Operations including Annual Meeting Registration, accounts payable and accounts receivable. You can reach Meredith at 703.383.3067 or mmaslich@nailba.org.

Sarah O’Hanley, Manager of Exhibits, Sponsorships and Advertising, has resigned her position effective June 9. Remaining staff will be monitoring her email until a replacement can be named. Questions regarding exhibit, sponsorship, or advertising fulfillment should still be directed to sohanley@nailba.org.

As previously shared, NAILBA is pleased to have contracted with Candy Johnson Coons of CJ & Associates to handle our meeting management needs for NAILBA 36. Many of you will remember Candy from her many years of service on-site at the Annual Meeting, managing both the registration and Mooers Seating Desk. We have expanded Candy’s role this year to include affiliate meeting space requests, hotel arrangements, and more.  You can reach Candy at meetings@nailba.org.

Also previously announced, we have contracted with Alex Yewdell and Keegan Hudson of BlueHouse for sales of exhibits, advertising and sponsorships on behalf of NAILBA. Effective immediately, emails directed to sales@nailba.org will reach Alex directly; responses will come from alex@bluehouse.us  or keegan@bluehouse.us.  Please join us as we welcome Alex and Keegan to our team.

If you have any questions about who to contact at NAILBA HQ with any questions, please feel free to call the office directly at 703.383.3081 or send a message to info@nailba.org.

 

2017 Mooers Award Nominations
Materials available now!

The Douglas Mooers Award for Excellence is NAILBA’s most coveted and prestigious award. This annual award honors excellence in brokerage and is bestowed upon the individual most committed to furthering brokerage and independent life brokerage as a distribution system.

The Mooers Award nomination form for the 2017 Award is available here. The deadline for receipt of nominations is August 11, 2017. The recipient will be recognized during NAILBA 36, November 16-18, 2017 at the Diplomat Beach Resort in Hollywood, FL.

For more information about the Mooers Award and a complete list of past recipients, visit the Awards page of the NAILBA web site. If you have additional questions or to submit a nomination, contact Susan Klemmer, Interim CEO at sklemmer@nailba.org or 703.383.3071.

Foundation: Matching Programs  
Less than one month remaining to have your contribution matched by your marketing group!

Just three weeks remain to demonstrate your commitment to your community, your industry, and your association and its Foundation and this year’s Grant Recipients.  NAILBA Charitable Foundation Grant Applications are available now (see below) – and in order to fund all of the worthy charities that you support with grant funding from the NAILBA Charitable Foundation, we need your financial contributions.

Your marketing organizations want to help you help your Foundation, and your charities. We are delighted to announce that six (6!) of our marketing organization members (AimcoR, BRAMCO, LifeMark Partners, LTA Marketing Group, The Marketing Alliance, and NBA) have committed to matching donation programs. Thanks to their generous support of the NAILBA Charitable Foundation, your contribution between now and June 30 will be doubled with a matching donation. Keep in mind, grantees in the 2017 cycle will be funded using contributions raised before June 30.

For your contribution to be matched through this program, complete and return this matching contribution form with your donation.  Be sure to note which marketing organization will be matching your donation. Or, visit the Donate page of the Foundation website to select the specific form for your marketing organization.

Don't belong to a marketing organization? No problem! You can still make a donation online or by using this form.  Remember, all donations received before June 30 will go toward funding this year's grant applications.

Questions? Want to initiate your own matching program? Contact Kathy Allison, Director of Membership and the Foundation by email at kallison@nailba.org or phone (703.383.3072). 

NAILBA 36: Hotel Reservations and Registration
Registration and housing will be open soon!

NAILBA 36 registration will be open soon online or by fax/mail. We encourage you to register early using our online system and taking advantage of the best prices for discounted registrations. Member agency principals should watch their email for links to registration and your agency’s discount code. Member registration will open in June, two weeks in advance of exhibitor registration.

As a special thank you to our recently-renewed member agencies, member agency principals and staff were provided with a link to online hotel reservations at the Diplomat Beach Resort for NAILBA 36 in our online members only community, NAILBA Network. This reservations link will not be posted anywhere else until June, when registration opens. The link was provided in a post by Candy Coons, NAILBA’s contracted Meetings Specialist.

Hotel reservations will open to everyone else in mid- June, so get a jump on making your reservation now!

Questions about hotel reservations? Contact Candy Coons, our meetings specialist, at meetings@nailba.org.

Foundation: Grant Applications
Deadline to endorse a grant application: July 14!

The NAILBA Charitable Foundation, NAILBA’s philanthropic arm, provides grant funds to organizations in the US with great purpose and little economic resources that serve to enhance the quality of life for those less fortunate.  Grant awards are provided ONLY to charities whose applications are supported by a NAILBA member agency principal or staff member, or a staff member of a current exhibitor, sponsor or advertiser. This is YOUR opportunity to help charities you already work with on a volunteer basis receive funding in support of their mission.

Print versions of this 2017 Grant Application were mailed to every NAILBA member agency principal, contracted exhibitor and sponsor several weeks ago. The deadline for the 2017 Grant Application is July 14, 2017.

Every complete grant application submitted by the deadline that included all of the required attachments will be reviewed by the Grants Review Committee in August. All applicants and their endorsing sponsors will be notified by early September of their grant application's status.

Successful grant applications and their sponsors will be listed on the website in late September and recognized at NAILBA 36 in Hollywood, FL.

Questions about NAILBA Charitable Foundation grants? Contact Kathy Allison, Director of Membership and the Foundation at kallison@nailba.org or 703.383.3072.

Life Happens: LIAM Resources
Life Insurance Awareness Month – With Danica Patrick as LIAM Spokesperson!

Last month, professional race car driver Danica Patrick, who Life Happens has chosen as the Life Insurance Awareness Month spokesperson for the second year, was on Capitol Hill carrying the message about the importance of life insurance as a key to financial fitness.

Even though she is tiny in stature, Danica is a powerhouse, not only for what she does for a living, but because of her beliefs. She is passionate about life insurance and has had it since the beginning of her career. She cares deeply about being fit in life—physically fit and financially fit.

She was invited to speak by Gov. Kempthorne at an ACLI luncheon of industry executives. And then she did a meet-and-greet on The Hill, sponsored by Secure Family. This is just the beginning of the Life Happens’ strategy to make sure Life Insurance Awareness is a year-round endeavor, which gets extra attention during its traditional month of September.

As Life Happens rolls out their new “financial fitness” theme, there has been great feedback from companies because, whether it’s life insurance, retirement planning or other insurance products, it all comes down to helping Americans get financially fit.

Life Happens is preparing new Life Insurance Awareness resources and will be distributing them shortly. In addition, all the great evergreen resources from last year, including those featuring Danica, can be used immediately.

Life Happens is doing what no other industry organization or company is: rallying the industry around Life Insurance Awareness Month, and frankly, Life Insurance Awareness Year.

Questions about Life Happens or Life Insurance Awareness? Visit www.lifehappens.org.

AALU Update
Listen to the May Advocacy Webinar or register for today’s webinar here.

AALU Advocacy Update Webinar Information
As part of our ongoing advocacy partnership with AALU, NAILBA membership was invited to attend last month’s Advocacy Update webinar to stay abreast of the latest in Washington, DC.  You can listen to the recording here.

This month’s Advocacy Update will take place TODAY (Tuesday, June 6) at 11am Eastern—register here to ensure you don’t miss a minute of what’s happening in Washington.

Questions about the AALU update? Contact Susan Klemmer, NAILBA Interim CEO at sklemmer@nailba.org or 703.383.3081.

 

Exhibitor/Advertiser/Sponsor Corner
Staff Contact Updates and more!

Additional Staff Updates: Sarah O’Hanley
Sarah O’Hanley, Manager of Exhibits, Sponsorships and Advertising, has resigned her position effective June 9. Remaining staff will be monitoring her email until a replacement can be named. Questions regarding exhibit, sponsorship, or advertising fulfillment should still be directed to sohanley@nailba.org.

As previously announced, we have contracted with Alex Yewdell and Keegan Hudson of BlueHouse for sales of exhibits, advertising and sponsorships on behalf of NAILBA. Effective immediately, emails directed to sales@nailba.org will reach Alex directly; responses will come from alex@bluehouse.us  or keegan@bluehouse.us.  Please join us as we welcome Alex and Keegan to our team.

Also previously shared, NAILBA is pleased to have contracted with Candy Johnson Coons of CJ & Associates to handle our meeting management needs for NAILBA 36. Many of you will remember Candy from her many years of service on-site at the Annual Meeting, managing both the registration and Mooers Seating Desk. We have expanded Candy’s role this year to include affiliate meeting space requests, hotel arrangements, and more.  You can reach Candy at meetings@nailba.org.

 

NAILBA 36: First Exhibitor/Sponsor Newsletters Sent
The first two NAILBA 36 Exhibitor Newsletters have been sent to each company’s main contact, and the June issue will be posted and emailed later this week. Please make the time to review these monthly newsletters; our intention is to share as much information as possible with as few messages as needed. These newsletters contain important deadlines, opportunities, and tips for a successful exhibit.

If the main contact at your company changes, or someone other than the main contact should be receiving these newsletters, please contact NAILBA  at info@nailba.org as soon as possible with updated information.

 

Promotional Opportunities Guide: Sponsorships, Exhibits, Advertising and NEW Event Advertising
The newly re-worked 2017 Promotional Opportunities Guide has literally DOZENS of new opportunities for you to marshal your marketing dollars in support of the brokerage community. There’s an opportunity to fit every budget!  Special Offer: mention code ISEEYOU when you call/email, and you’ll receive a free digital BANNER ad (value $750), placed on all three of NAILBA’s main digital platforms for one month with the purchase of a sponsorship, event advertising or advertising!

Advertising
Perspectives magazine is NAILBA’s official magazine and communication tool, published quarterly and attracting the attention of the largest wholesale brokerage carriers and technology companies in the industry. NAILBA launched a digital version of Perspectives magazine in 2014. All print advertisers receive additional exposure in the digital magazine at no additional expense. The deadline to submit an advertising contract/insertion order for October’s issue is August 7; ad artwork will be due on August 21.

NEW THIS YEAR: we have separated Event Advertising from Sponsorships to more clearly identify opportunities at the Annual Meeting where NAILBA co-branding is not necessary.  Are you launching a new product, rolling out a new campaign, or simply like seeing your company’s name displayed in ten foot high letters? Then Event Advertising is for you! Check out what’s available in Event Advertising here. (Event Advertising was formerly known as Unique-to-Venue “sponsorships”).

We also still offer traditional sponsorship opportunities (general sessions, meals, etc.). First right of refusal for existing sponsors was in January based on priority point seniority and current contracted sponsorship.  You may be surprised to see what wasn’t picked up from last year!

NAILBA offers 5 different digital platforms for ad space: NAILBA Now (bi-weekly e-newsletter), nailba.org, NAILBA 36 Event site, NAILBA 36 Exhibit Hall Website and NAILBA Network (our recently launched member-centric online community). Please refer to the Online Advertising section of the 2017 Promotional Opportunities Guide for prices and ad specifications. Package discount opportunities are available.  Special Offer: mention code ISEEYOU when you call/email, and you’ll receive a free digital BANNER ad (value $750), placed on all three of NAILBA’s main digital platforms for one month with the purchase of a sponsorship, event advertising or advertising!

Package print, event, and online advertising for greater exposure and discount opportunities! Please refer to the Advertising tab in the 2017 Promotional Opportunities Guide for details about online, print, and unique-to-venue (event) advertising opportunities. This section also includes an ALL NEW Creative Opportunities area!

NAILBA 36 Exhibits
NAILBA 36 exhibit space is selling fast! If you have not yet committed to participating as an exhibitor at NAILBA 36, your booth selection options are becoming more limited as the weeks pass. Don’t miss out on the opportunity to showcase your product or service Where the Brokerage Industry Meets.

Please refer to the Exhibits section of the 2017 Promotional Opportunities Guide for details about exhibiting and an exhibit application and contract.

NAILBA 36 Sponsorships
NEW THIS YEAR: NAILBA is proud to recognize our sponsors based on their level of support. We have reorganized the sponsorship opportunities based on price, to help you bundle sponsorships in a way that allows your company to ensure they earn the recognition level that matches your marketing goals. In addition, we are offering events that are scheduled multiple times (breakfasts, lunches, breaks, workshops) in a first-come/first-chosen basis. For example, if your company is the first to contract to sponsor a lunch, you will decide first which lunch you are sponsoring once the schedule is finalized (not including events that are already confirmed via first right of refusal/returning sponsors). First right of refusal for current sponsors expired on January 13.

Please refer to the Sponsor section of the 2017 Promotional Opportunities Guide for details about sponsorship opportunities.

Do you need an electronic version of the entire Guide? Here’s the link to the downloadable version of the 2017 Promotional Opportunities Guide! Questions? Contact Alex Yewdell at sales@nailba.org.

NAILBA 36: Meeting Space/Hospitality Suite/Sleeping Room Block Requests
An email was sent on February 23 to all main contacts of contracted exhibiting and sponsoring companies with information on how to reserve meeting space, hospitality suites, and sleeping room blocks (9+ rooms). The Affiliate Meeting Space/Sleeping Rooms/Suite Request Form is here, and further information about policies, deadlines, etc. were included in the email and are posted to the NAILBA 36 website. Included with the form are suite floor plans available to our group with specifications and group pricing. You must use this form and this process to reserve hospitality and meeting space at the hotel during NAILBA 36. The deadline to submit your request and have your space assigned in priority point order was April 21. Requests received after the deadline will be assigned on a first-come, first-served basis pending availability of space.

Notification of approved requests will be sent out beginning this week. Notifications will advise what has been approved and provide contact information for the Diplomat Beach Resort so you may begin your planning process.  Please do not contact the hotel directly – the hotel will not honor any requests that have not first been approved by NAILBA. NAILBA will open the general hotel reservation block in June.

PLEASE DIRECT ANY AND ALL QUESTIONS REGARDING AFFILIATE MEETING SPACE AND SUITE REQUESTS TO Candy Coons at meetings@nailba.org  or refer to the NAILBA 36 website.

 

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