Why Advertise?

NAILBA by the Numbers

  • 300,000+ is the number of independent agents in the field that NAILBA member agencies represent
  • 1,500 C-Level decision-makers (CEOs, Presidents, Vice Presidents, Senior Management) from independent agencies, leading financial institutions, insurance carriers, and industry vendors receive Perspectives
  • $18 Billion annualized premium is written through independent insurance distribution entities

Benefits of Advertising

  • Reach and influence qualified decision-makers
  • Gain access to the nation’s top insurance brokerage agency principals
  • Reach senior officers of the major insurance carriers
  • Superior visibility opportunities in this hard to reach industry
  • Influence the leaders in the industry whose agencies collectively represent over 250,000 independent agent producers in the field

Perspectives Magazine (http://www.nailba.org/news/perspectives)
Perspectives is the premier publication of NAILBA, exploring the issues affecting wholesale brokerage agencies.

Perspectives reaches the principals from 90 percent of the nation's leading brokerage agencies and marketing organizations plus the key decision makers from providers of life insurance, annuities, health insurance, impaired risk, LTCI, life settlement, and reinsurance; and leaders of today’s top technology companies.

  • Circulation: Approximately 1300
  • Issuance: 4 issues per year/quarterly
  • Format: 32-64 pages plus cover, 4-color magazine

NAILBA Online Advertising
NAILBA has expanded its digital advertising opportunities for 2016. We now have five different platforms for ad space: NAILBA Now (bi-weekly e-newsletter), www.nailba.org, NAILBA 35 website, NAILBA 35 Exhibit Hall website, and NAILBA Network (our recently launched member-centric online community). Download the 2016 Digital Media Kit for prices and ad specifications or return the 2016 Online Advertising Order Form now. Package discount opportunities are available.


  • Circulation: Approximately 1300
  • Issuance: 26 times a year

Showcasing your products and services either in Perspectives or one of our Online media outlets is the most powerful and cost-effective way to reach decision-makers in this billion dollar industry.

NAILBA 35 Product Preview
This special edition preview will be distributed as an outsert in October to all NAILBA 35 attendees and ​Perspectives​ recipients. Must be a sponsor or exhibitor to be eligible for this feature.

Interested in package discounts? Combine both print and online opportunities for additional cost savings.

Click here to download the 2016 Promotional Opportunities Guide, which includes the 2016 Media Kit and more detailed advertising information. 

Questions? Contact Susan Haning at (703) 383-3068 or shaning@nailba.org.